A Statement of Purpose, or SOP, is an important document you submit with your MBA application. In this document, you explain why you want to study an MBA, what your career goals are, and why you chose a particular university or program. You also describe how the MBA will help you achieve your future plans. A good SOP helps the admission team understand your background, motivation, and skills. It should be clear, honest, and well-structured. It is always better to write a different SOP for each university instead of using the same one everywhere.